eCoast, a provider of comprehensive demand generation services for high technology companies and their channel partners, today announces that the company has changed its name to eCoast Marketing. eCoast is a full service demand generation and digital marketing company that provides strategic marketing counsel and demand generation tactics that are designed to fill the sales pipeline with interested, qualified buyers. This name change provides a more accurate picture of eCoast’s range of services for the IT/high technology market place.
“We are excited to move eCoast into a new era with eCoast Marketing,” states Rich Surace, CEO of eCoast Marketing. “While eCoast Sales has served us well, it did not fully capture or describe the scope of comprehensive marketing and tele-prospecting services we offer at eCoast. Our focus is assisting with marketing strategies and tactics that are designed to fill the early stage of the sales funnel and qualify potential buyers for the sales team. The rebranding of our name helps clarify our focus and broadens our service offering to meet all the changing demands of our clients when it comes to marketing excellence and driving demand.”
“By reintroducing our company as eCoast Marketing, we have the opportunity to move beyond a pure ‘leads generated’ view of the world and embrace more aspects of building sustainable revenue streams for our clients,” stated Juliann Grant, Vice President of Marketing. “Through our partnership philosophy, we discovered that eCoast’s marketing services were being overlooked as a viable option to complement our tele-prospecting campaigns or as stand-alone campaigns. Most of our clients need an extra hand when it comes to marketing campaign design and execution. As eCoast Marketing, we are better positioned to support our clients and help them achieve their overall marketing and demand generation goals.”
About eCoast
With a specialty serving high technology companies and their channel partners, eCoast Marketing delivers comprehensive demand generation services that support client growth and drive new business opportunities. Our core service offerings include Tele-Prospecting, Marketing, Call Blitz Solutions and Data Services that consistently produce high-quality, BANT-qualified leads for our clients. From appointment setting and account-based marketing to digital marketing and Call Blitz services coupled with 95% accurate business/IT contact lists, eCoast Marketing delivers market-ready leads. For more information, visit www.ecoastmarketing.com.
New Markets Team Member: Robb Doub
