Greg is an investment banker turned entrepreneur.  He currently serves as Chief Growth Officer for Ruffalo Noel Levitz, a leading provider of higher education enrollment management, student success, and fundraising solutions.

Previously, Greg was a senior executive at EverQuote, a NASDAQ-listed digital marketing/advertising firm seeking to make the process of insuring life's assets easier and less expensive.

Greg co-founded Noodle.com and served as CEO before it was sold.

Before this role, Greg O’Brien (Chief Operating Officer) was the Senior Vice President of QuinStreet (NASDAQ: QNST), a leading performance media and marketing business. Greg previously served as Chief Executive Officer of the The CollegeBound Network LLC, an educational recruitment marketing company based in New York, where he led and managed the development of new products and services and grew the company’s client base across various sectors.

Prior to joining CBN, Greg served as a Managing Director with McFarland Dewey & Co., LLC, a boutique investment bank, where he led the firm’s Education practice. He became the youngest Managing Director ever at boutique NYC investment bank McFarland Dewey. Mr. O’Brien currently serves as adjunct faculty for Harvard University and Southern Methodist University and previously at Boston College and UNC Chapel Hill’s MBA Program.

He holds an M.B.A. from New York University and a Bachelor of Science from Cornell University.