Motimatic is an automatic motivation system for educational institutions seeking to improve student retention and completion.

Their technology blends the latest advances in advertising technology and behavioral science to deliver motivating messages to students in place of commercial messages that they’d typically encounter on social media networks like Facebook, Instagram and Twitter, as well as SMS and email.

Nearly half of students who begin college never finish. Working with a wide range of educational institutions, Motimatic has the potential to increase student retention by more than 9% over the course of a year. Setting Motimatic up requires no new systems, and students do not have to “like”, “follow” or download anything to receive messages.

Headquartered in San Francisco, Motimatic was founded in 2015.

New Markets Team Members:

Robb Doub

Co-Founder and General Partner

Juan Zavala






Berkshire Community College’s fall enrollment saw its biggest increase since the school started keeping records
PITTSFIELD — Community college enrollment rose across Massachusetts during the fall...
Motimatic Grows to 100 Higher Ed Clients, Drives Increased Student Impact
Motimatic, the leading science-backed enrollment and outreach solution for higher...
Motimatic Raises $4 Million In Growth Capital
Impact investors finance motivation system that uses advertising networks for...
Behavioral Science Startup Secures $3.4 Million in Series A Financing to Support Student Engagement and Retention
Motimatic, a mission-driven startup that pairs behavioral science with leading-edge...

Join our Mailing list!

Get all the latest news and updates.